CRUSH Cashmere
I was approached by CRUSH (now known as Colorush) to create a lookbook and workbook to send to retailers to show their seasonal collection. This was a template that could be used season after season, highlighting the materials used and to display the various colour ways available. It also helped serve build part of the brand’s new identity.
Lookbook
Workbook
Asset examples for Brand
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Feed Post
Carousel of CRUSH combining imagery and typography for IG
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Feed Post
Using black and white imagery as the background it makes the colour of the cashmere pop and give a subtle nod to the founder’s love of the ocean
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Feed Post
Colour palette for cashmere styling as a carousel for fashion inspiration
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Story Ideas
Portrait examples of stories using models and A-Shot and graphic treatments
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Email Design
Email design to promote pieces with product selector and banner
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Email Design Ideas
Initial designs and banner ideas
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Inspo Moodboard
Collection of inpso brands and artists that could inspire the future creative brand development
